Strategy / Brand Identity / Interior Design / Brand Experience
ACE — Brand Identity and Interior
As an independent creative director I led a team of architects, designers, strategists and copywriters to bring 11 agencies together in a new brand identity and new HQ.
Global Campaign / Film and Photography Direction
adidas Terrex — Escape The Noise
For the launch of the first ever adidas boost-equipped hiking boot the Terrex Free Hiker, we showed how escaping the daily grind can spark creativity.
Digital Experience / Digital Fashion
Off-White — "What stars are you under?"
For Off-White their FW 21 pre-collections we went on a personal journey. What is the definition of a "real" experience as our digital and physical life blends more and more.
Brand Identity / Visual Systems / Digital Experience
Odido — The Digital Brand Identity
For the new Odido's digital brand identity, as part of Code D’azur, I led the team that was responsible for the entire digital brand experience from concept to design to execution.
Global Campaign / Film and Photography Direction
To keep your workouts fresh and never stop moving. At adidas, we created inspirational stories to inspire your daily workout routine.
Brand Identity / Motion Graphics / Iconography
VanMoof 2.0 — Labs
For VanMoof 2.0, we document how the renewed company go above and beyond industry standards in testing their S5 & A5 e-bikes.
Brand Film
Hyundai — The power of the pixel
A Hyundai brand film inspired by a tiny pixel designed for the next generation of electric vehicles.
Digital Fashion / Virtual Runway
Together with The Fabricant and Ruth Hogben, we created an experiential virtual NY runway show fusing together elements of fashion and technology.