Hello, I’m Vincent Venema, an independent creative director rooted in graphic design and visual culture. I craft brand identities, visual languages, and experiences.

About

I work in creative direction across brand identity, strategy and concept, reaching into digital, spatial, motion, film and sound. For brands in design, sports, fashion, and music.

I lead multidisciplinary teams as creative director or hands-on design director, with the team composition carefully curated to fit the needs of the project. I’m drawn to work that spans digital, physical, and virtual spaces, engaging all the senses, bringing together design, code and sound.

After gaining experience across entertainment (MTV, Nickelodeon), fashion (G-Star Raw), sports (adidas, Nike) and creative technology (AKQA, Sid Lee), I began working independently with a focus on brand experience and creative craft, leading projects from concept through delivery for agencies and brands.

I've built brands from the ground up, crafting creative concepts, designing digital experiences, and shaping brand systems. Along the way, I've directed global campaigns and motion, built sonic identities, and staged live events.

From fresh ideas to established names, I work alongside brands, studios, and artists at every stage. Based in Amsterdam, regularly in Geneva, working remotely and on location.

Creative experiments at vincent.works.

Area of expertise

  • Creative Direction
  • Brand Identity & Design Systems
  • Creative Strategy & Concept
  • Art & Design Direction
  • Digital Experience Design
  • Film & Photography Direction
  • Motion & 3D Direction
  • Spatial Design
  • Generative Systems
  • Sonic Branding
  • Tone of Voice

Collabs

Highlights

Year

Project

Role

July 2025 - Aug 2025

AFC Ajax

Independent Creative Director, Smörgåsbord

Feb 2025 - June 2025

Independent Creative Director, Field.io

Feb 2023 - Sept 2023

Independent Creative Director, Code D'Azur

Nov 2021 - Oct 2022

Independent Creative Director

March 2020 - Sept 2020

Independent Creative Director, Fabricant

Oct 2016 - Dec 2019

Independent Creative Director

2012 - 2015

G-Star RAW

Senior Art Director

2010 - 2012

Digital Art Director, Sid Lee

2008 - 2010

Senior Designer, AKQA

2005 - 2008

MTV, TMF, Nickelodeon

Creative Designer, MTV Networks

Reach Out. Say Hi.