Palisade

Global Campaign Launch
Social Photography
Social Films

2020

Role

- Creative Direction
- Art Direction

From future surfing trips to getaways with your friends, when it comes to style and space, it's got to be the all-new Palisade. 

Hyundai challenged us to create aspirational pieces for future adventures in covid safe environments. 

Project      Palisade
Client         Hyundai
Agency       Schulz & Friends
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Hyundai wanted to show how you can enjoy carefree day trips to high-octane weekenders no matter the challenge.

Creating film and stills in Covid-19 times

All the team members worked from different places across the globe. The shoot happened in South-Korea with a small production crew on location in a safe environment.

It was directed remotely with a live feed with the Netherlands, creating the opportunity for real time feedback.

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Team

Art Director - Vincent Venema
Copywriter - Hannah Summers
Producer - Laurian Wright
Photographer - Mr. Chae