Hi Julia! Still as amazing as ever? Our paths have crossed many times since our days at AKQA Amsterdam, and I wanted to reach out and share a quick snapshot of what I’ve been up to. I’ve put together some samples of various projects I’ve led and collaborated on—ranging from commercial to experiential.

Would love to hear your thoughts, Vinnie

Off-White - "What stars are you under?"

Together with Virgil Abloh and the team at Off-White, we explored the definition of what a "real" experience is as our digital and physical life blends more and more. By leveraging technologies like photogrammetry, we pushed the boundaries of these definitions to create an interactive experience.

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Abu Dhabi F1 GP - Event Identity

Abu Dhabi Grand Prix is the last F1 circuit of the year and the climax of Formula 1 racing. It celebrates the pinnacle of motorsport, the best in global music and entertainment and where racers become champions.

I was responsible for developing the creative narrative for the multiple outputs and overseeing the creative, produced and created by Woodwork studio. 

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adidas Creators Club - motion identity

Working alongside adidas’ creative team and and overseeing several independent motion designers and 3D designers, we developed a fluid and adaptable identity for the adidas membership program, ensuring seamless brand recognition from digital platforms to retail spaces.

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Rag and Bone - Metamorphosis, Virtual Runway Show

An experiential short film turning the runway into a digital landscape. Renowned filmmaker Ruth Hogben was approached by Rag and Bone, she reimagine an ubiquitous part of New York architecture without any boundaries. 

Together with Ruth and The Fabricant, I guided both parties, balancing creative/artistic and 3D pipeline workflows, to develop the experimental creative within budget and timings.

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ACE - Branding and Interior HQ

As an independent creative director I led a team of architects, designers, strategists and copywriters to bring 11 agencies together in a new brand identity and new HQ. 

My role was to select and direct a group of creative studios, from concept to completion, ensuring a high degree of innovation, creativity and quality for ACE’s presence in the physical and digital realm, including the architecture of the new headquarters, sonic identity and community building.

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— ABOUT VINCENT VENEMA

I am Vinnie, a freelance creative director with a multidisciplinary approach. I craft brands, develop visual languages, and design experiences that resonate with today's culture. My work blends a deep understanding of visual aesthetics, modern technology, and intentional design. 

Music videos was what pulled me into the scene, the language of everything visual and music amplified. Eversince working at MTV, I have worked at several global agencies (AKQA, Sid Lee) and brands (adidas, G-Star Raw).

The projects I work on vary from creative direction, brand identity, creative strategy, concept development, digital products, motion design, 3D, art direction for film and photography, and spatial design. I realize ideas across diverse fields, including marketing, design, fashion, music, and architecture.

— DISCIPLINES

• Creative Direction

• Creative Strategy

• Brand & Identity

• Brand Systems

• Concept Development

• Digital Design

• Interactive Storytelling

• Art Direction

• Film & Photography

• Motion & 3D Design

• Audio Branding

• Spatial Design
  

• XR, VR & MR

— BRANDS

— SAY HI

See more work ↘

Say hello and craft ideas together